Digital Prospecting Strategies
Oct
3
11:00 AM11:00

Digital Prospecting Strategies

Digital Prospecting is a new set of strategies deployed to either discover new major gift prospects outside your database, reach prospects for whom you do not have contact information, or as a methodology for warming and sorting highly rated qualification pools. In this session, Barett Christensen, director of digital at Bentz Whaley Flessner, will share examples from institutions like the University of Texas-Austin and California’s Sustainable Conservation. From UT Austin, you will see how warming and scoring 30K highly rated prospects helped to narrow a qualification pool and increase gift officer success. From Sustainable Conservation, you will see how leveraging external databases has created a new source for finding and engaging high-value prospects.

This free event is open to chapter members only (register here!). Not a member yet? Visit our Membership page to join for just $25 and gain access to exclusive content and benefits, including this session!

About the Speaker: Barett Christensen is director of digital at Bentz Whaley Flessner, specializing in digital fundraising strategy, marketing and communications, donor relations and stewardship, and annual giving multichannel campaign strategy. With 12 years of experience, he has helped organizations raise millions of dollars using digital and data-driven strategies. He is a recognized expert in micro-targeted social advertising and multichannel campaign strategy, multivariate audience segmentation and wealth targeting, message creation and testing, real-time campaign analysis and optimization, and data-driven donor relations, engagement, and stewardship.

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Webinar: Apra’s Fall Chapter Office Hours
Oct
2
1:00 PM13:00

Webinar: Apra’s Fall Chapter Office Hours

For their Fall Office Hours, Apra International is thrilled to be joined by Joe Stabb, Ph.D., TE, APR, Assistant Professor, SUNY Oswego and Board Member, APRA-NY. Joe will be sharing a presentation on strategic planning.

Click here to register in advance for this webinar.

After registering, you will receive a confirmation email containing information about joining the meeting.

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Mid-Atlantic Chapters Happy Hour at Prospect Development 2019
Aug
1
6:00 PM18:00

Mid-Atlantic Chapters Happy Hour at Prospect Development 2019

Where: Growler USA | 5415 East High Street, Phoenix, AZ

Are you attending Prospect Development 2019 in Phoenix? Join Apra Metro DC and colleagues from Apra Carolinas, Apra Maryland, Apra Pennsylvania, and Apra Virginia for a superhero themed happy hour at Growler USA, just minutes away from the conference. Drinks and light appetizers are on us! This event is generously sponsored by DonorSearch.

Register now!

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Apr
24
8:30 AM08:30

2019 Apra Metro DC Annual Conference

Location: The George Washington University, Marvin Center | 800 21st St NW
Metro: Foggy Bottom-GWU, Farragut West
The Apra Metro DC 2019 Annual Conference is the premier event for prospect development professionals in the DC metro area! Gain insights from a renowned roster of local and national speakers and connect with professionals from across the region. Learn more and register here.

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Mar
6
11:00 AM11:00

Income: It's Not Just the Numbers

Presented by Amy Begg, Managing Director of Prospect Management, Harvard University
Wednesday, March 6, 2019 | 11am - 12pm

High income earners often have similar assets to those in finance who are typically compensated through a bonus structure. The ways in which they earn their income impacts how they think about their money and ultimately their philanthropy. Explore the psychology of this and strategies we might employ toward these industries.

Amy Begg shares this session with Apra Metro DC fresh off the heels of the CASE Annual Conference for Development Researchers. Seats are limited!

This free webinar is open to Apra Metro DC members only. Register here!
To learn more about the chapter and join, click here.

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Dec
13
12:00 PM12:00

Exclusive Foundation Center Learning Session

Stuck on prospecting for new sources of foundation support? Need to research a foundation and don't know where to start? Join Apra Metro DC for a private tutorial of resources at the Foundation Center, a leading source of information on philanthropy, fundraising, and grant programs! DC is lucky enough to host one of only five Foundation Center locations in the country where researchers can access key databases for FREE and learn from the pros. You don't want to miss this one!

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Oct
18
12:00 PM12:00

Lunch and Learn: The Value of Verification with BWF

Most fundraising departments know that wealth screenings can be very helpful, but to get the best results, additional review by prospect research is needed. BWF insight has analyzed the data from thousands of screened records from capacity verification projects to demonstrate and quantify the value of verification. In this session, Roslyn Clarke, Director of Prospect Research Services, will define verification, cover some helpful strategies BWF developed and lessons they learn in the process, and quantify the value of conducting verification on screening records.

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